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eMarketer Articles
Updated :

Marketing Budgets Spiral Toward Social
Nearly one-fifth of marketing dollars will go to social in five years
Publ.Date : Tue, 02 Mar 2010 04:01:00 GMT

Staying Relevant with Targeted E-Mail
Personalized, segmented campaigns combat inbox clutter
Publ.Date : Mon, 08 Mar 2010 04:01:00 GMT

Spurring Social Users to Search
In-person word-of-mouth still tops online
Publ.Date : Wed, 10 Mar 2010 04:01:00 GMT

Socializing with the Fortune 500
35% are tweeting
Publ.Date : Fri, 05 Mar 2010 04:01:00 GMT

B2B Online Marketers Focus on Lead Gen
Double-digit growth to return in 2011
Publ.Date : Thu, 04 Mar 2010 04:01:00 GMT

E-Commerce Sites Freshen Up to Grow Sales
Web retailers redesign for better organization, SEO
Publ.Date : Wed, 03 Mar 2010 04:01:00 GMT

Increasing Game Time Online
User numbers stagnate despite new platforms for play
Publ.Date : Thu, 11 Mar 2010 04:01:00 GMT

Boomers Slowly Warm to Mobile Web
Going beyond voice and text
Publ.Date : Wed, 03 Mar 2010 04:01:00 GMT

Mobile Users Want Personalized Services
Two-thirds of users interested in smart content
Publ.Date : Thu, 04 Mar 2010 04:01:00 GMT

Reaching Affluents on Social Nets
Can luxury brands make friends?
Publ.Date : Mon, 08 Mar 2010 04:01:00 GMT

Gen Y Goes for Online Banking
Four in five bank on the Web
Publ.Date : Wed, 10 Mar 2010 04:01:00 GMT

Clorox App Gives Consumers Content They Want
Amanda Mahan Digital Creative Director Clorox Co.
Publ.Date : Fri, 05 Mar 2010 04:01:00 GMT

Print’s Place in Multichannel Retailing
Glossy pages and aspirational copy draw high-value customers
Publ.Date : Thu, 11 Mar 2010 04:01:00 GMT

Social Media Complicates Work-Life Balance
Social activities blur personal and professional
Publ.Date : Tue, 09 Mar 2010 04:01:00 GMT

Will Paid Content Put Publishing Back in the Black?
A busy e-content market gets more crowded
Publ.Date : Tue, 09 Mar 2010 04:01:00 GMT