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Google Links AdSense Accounts with Google Analytics
Google is now offering wide availability of Google Analytics and AdSense integration. AdSense publis...

Google Website Optimizer Gets an API
Google has released a new Website Optimizer Experiment Management API. This means developers can uti...

Google Analytics Gets Event Tracking Advanced Segments
Google announced today that users tracking events on their site using Google Analytics can now defin...

Google Making Changes to Search Referrals
Update: Google now says: We initially reported that Urchin Software might require a patch to ha...

4 New Updates Coming to Google Analytics
At eMetrics in San Jose, Google's Brett Crosby announced 4 new features that are coming to Google An...

Google Analytics Certification Program Launched
Today Google announced a new online course that will help interested parties prepare to get a Google...

Google Launches Analytics for Mobile Apps
Google has launched Google Analytics for Mobile Apps. The reports that are available as a result of ...

Report: Yahoo Web Analytics Beats Google in Key Areas
CMS Watch, which evaluates and reports on content-related technologies, has issued a report saying t...

Web Analytics Market to Reach Nearly $1 Billion in US
Research from Forrester indicates that the US Web Analytics Market is on track to reach nearly a bil...

Google Adds Heavily Requested Features to Analytics API
Google has released some new features for the Google Analytics API, including event tracking, naviga...