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Andres Galdames of ClickTracks discusses statistics analysis including Improving Your Site Health in order to improve your site ranking, plus the importance of rank to a companys bottom line.
Publ.Date : Thu, 03 Apr 2008 20:18:41 +0000
Billionaire investor Carl Icahn makes a proxy move to oust the Yahoo board in an effort to reignite takeover talks with Microsoft, .plus Jim and Dave speak to several winners of the Google Anita Borg Scholarship Fund
Publ.Date : Thu, 15 May 2008 20:11:32 +0000
Jim and Dave discuss how the economy is affecting the internet, plus Aaron Faulkerson, tells us about a free open source wiki and application platform MindTouch Deki, and how his companys products and services can help online business efficiency.
Publ.Date : Thu, 18 Sep 2008 18:50:02 +0000
Content optimization, and how it is a commitment to developing and deploying great pages, document and site content for SEOs, with Jade Carter and Alex Hlinski of Metamend
Publ.Date : Thu, 21 Feb 2008 20:25:29 +0000
Cindy Krum of Blue Moon Works, discusses her thoughts about Google Chrome & the Future of Mobile Search, including her comments at the SES San Jose 2008 panel Death of dotMobi
Publ.Date : Thu, 04 Sep 2008 18:52:00 +0000
Jim is interviewed by CBC for a story on a Canadian city using Google Earth for city services plus he reflects back on SES New York and gives his thoughts on the parties held by Microsoft, WebmasterRadio and BestOfTheWeb
Publ.Date : Thu, 20 Mar 2008 20:20:49 +0000
Sustaining Search Rankings and Increasing Site Conversions is the final part of the ten part series on SEO featured on WebProNews, plus Post SEO where SEO and SEM Become Website Marketing
Publ.Date : Thu, 17 Apr 2008 20:16:34 +0000
Ross Dunn from Stepforth describes competitive analysis and how deconstructing online marketing strategy help SEOs discover how well their competitors are doing, plus Andres Galdames of ClickTracks tells us about self analysis
Publ.Date : Thu, 07 Feb 2008 20:27:50 +0000
Edward Lewis of SEO Consultants discusses Sphinn Sphamm, because of the current pace of Sphinn, he thinks they are doing more harm to themselves, their community members aka the real Sphinners and social networking
Publ.Date : Thu, 17 Jul 2008 18:57:17 +0000
Talking about the State of Search Marketing in Canada as Jim Hedger recaps SES Toronto 2008 where the show is dying down, plus the issues Epiar is facing scheduling SEM Canada and Jim tells us about his meeting with the superiors of Incisive Media
Publ.Date : Thu, 19 Jun 2008 19:01:54 +0000
Talking Online Video as Jim Flynn tells us about EZTakes, including its viewers, scalability issues, Revenue models, advertising, resale opportunities for webmasters and how it benefits ad producers and buyers.
Publ.Date : Thu, 31 Jul 2008 18:55:08 +0000
Jim and Dave discuss how the major search engines are catering to their clients doing paid search, and how Yahoo, Microsoft and Google work with clients to monetize in quality score ad score, keywords and page rank
Publ.Date : Thu, 08 May 2008 20:12:23 +0000
Jim and Dave speak with Debra Mastaler who wrote a Semmy winning article on link building, where she offer tip and resources to those who need help gaining more traffic.
Publ.Date : Thu, 06 Mar 2008 20:23:32 +0000
Discussing the Pros and Cons Cons of Net Neutrality with Craig Aaron from The SavetheInternet.com Coalition which urges Congress to preserve Network Neutrality, the First Amendment of the Internet.
Publ.Date : Thu, 03 Jul 2008 18:59:56 +0000
Talking Googlebot and the Invisible Web with former Ask.com executive and currently Resource Shelf chief librarian Gary Price who talks about the aftermath of the Ask.com layoffs and the changes that have been made since his departure
Publ.Date : Thu, 29 May 2008 20:09:23 +0000
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Stephanie Cota and Andreas Ramos are back to continue their discussion on key performance indicators plus discuss their recent trip to China for an internet marketing conference.
Publ.Date : Wed, 28 Jan 2009 00:19:03 +0000
Frank Watson, co-Founder, Director of SEM for Kangamurra Media joins SEGuru to recap Affiliate Convention 2009 in Denver, and they look ahead to Search Engine Strategies San Jose 2009.
Publ.Date : Tue, 30 Jun 2009 22:57:46 +0000
VP of eConsultancy Rebecca Lieb joins SEGuru to discuss market trends detailed in the SEO Buyers Guide that include studies on how Digital marketers harness social media to boost SEO, Focus on new platforms and tools as search behaviour changes, Improved technology and processes help understanding of ROI and more.
Publ.Date : Tue, 27 Oct 2009 22:37:43 +0000
Cold Fusion to Wordpress as New Site Platform Changes come to the WebmasterRadio.FM website
Publ.Date : Wed, 04 Mar 2009 05:01:49 +0000
Jeff Elliott from another71.com tell us about his work to put his site to page 1 of Google for a competitive term relating to the accounting profession.
Publ.Date : Tue, 06 Oct 2009 22:14:30 +0000
Spamming, Links, Black Hat, White Hat, ranking is all game in this SEO Old Timers Roundtable following the final day of sessions at SES Chicago 2009, broadcast on location from Kitty O Sheas inside the Hilton Chicago. Daron welcome a roundtable of Generation 1 panelists that include:
Publ.Date : Wed, 09 Dec 2009 05:00:55 +0000
Yahoo Sponsored Search and Content Match Program changes and PPC Rockstars Host clarifies it for us, plus SEGuru comments on the latest Google Toolbar PageRank update that occurred on New Years Eve
Publ.Date : Wed, 07 Jan 2009 00:16:13 +0000
Bruce Clay and Susan Esparza give us some insight into the new book "Search Engine Optimization for Dummies".
Publ.Date : Tue, 28 Apr 2009 21:39:08 +0000
Jim Hedger reports on the latest going on at SES Toronto 2009, plus Jim runs down the complete search-related sessions for Affiliate Convention.
Publ.Date : Tue, 09 Jun 2009 21:28:28 +0000
Discussing SEO from a Boutique Agency Perspective as Daron interviews Derek Chew (also known to long-time listeners as mugshot), the Director of Search Engine Optimization for Underground Elephant, a dynamic lead generation ad agency located in the heart of downtown San Diego. We learn about his background in million-dollar PPC campaigns, developing affiliate marketing strategies, and overlooking organic search optimization and traffic acquisition for many companies.
Publ.Date : Tue, 02 Feb 2010 23:24:39 +0000
PageRank and Backlink Update at Google and what came of it.
Publ.Date : Tue, 07 Apr 2009 22:20:22 +0000
Prior to the Black Hat, White Hat & the Best Kept Secrets to Search session at SES Chicago, SEGuru discusses with some of the panelists who disclose some of their favorite search engine optimization and marketing tips, tricks, and secrets.
Publ.Date : Tue, 09 Dec 2008 21:06:27 +0000
SEO Friendly CMS Questions Answered by the CEO of Pixelsilk.com Mark Knowles, plus Search Engine Marketing veteran Bruce Clay offers his expertise on the operation of a CMS like the one from Pixelsilk.
Publ.Date : Tue, 22 Sep 2009 22:01:19 +0000
Daron welcomes Chris Boggs of Brulant to recap the 2009 Search Engine Strategies San Jose Conference. They recap the sessions ,networking, Searchbash and the fact that SES will not bring the conference back to San Jose, opting to go to San Francisco next year.
Publ.Date : Tue, 18 Aug 2009 22:25:28 +0000
Search Engine Land Editor in Chief Danny Sullivan offers commentary on the resgination of Yahoo CEO Jerry Yang preceding a roundtable discussion on how the takeover bid from Microsoft only to later ask that merger talks resume played a part in the decision.
Publ.Date : Tue, 18 Nov 2008 21:56:55 +0000
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Ross and John discuss best practices for Using Blogs and blog platforms like Wordpress in SEO, and downfalls like scraping, plus their take on tag usage and the best uses for rss feeds.
Publ.Date : Mon, 20 Jul 2009 23:05:29 +0000
Ross Dunn and Jennifer Evans Laycock discuss the common mistakes SEOs make, including Flash pages, targeting, link building, branding, and unrealistic client expectations.
Publ.Date : Tue, 03 Feb 2009 00:02:13 +0000
Ross and John discuss the Three Major Ranking Changes that have affected the Evolution of Search Engines
Publ.Date : Mon, 15 Jun 2009 21:27:35 +0000
Keyword Research with the Keyword Guru Dan Thies.
Publ.Date : Mon, 13 Apr 2009 21:49:43 +0000
Ross and John discuss how will site searches be affected once Yahoo is taking over by Bing, plus they discuss a question on unethical SEO.
Publ.Date : Mon, 28 Sep 2009 20:41:28 +0000
Ross and John discuss Real time search results for the recent California earthquake, plus the news that Bing is on all HP desktops and how Google Nexus is in a feud with Apple iPhone as Apple buys Quattro as they fight Google for advertising.
Publ.Date : Mon, 11 Jan 2010 20:42:01 +0000
Ross and John discuss the issues that you can come across when you are an SEO working with a web designer, including securing pages being indexed, plus how web designers are expected to understand SEO, and what are the best ways to work with a design firm.
Publ.Date : Mon, 25 Jan 2010 23:23:11 +0000
Ross and John discuss the hot trend tools that you can use for Keyword Research, like Twitter keyword tools, Yahoo Buzz and Google Trends. Plus, they discuss Google Analytics, xml site maps and transitioning your website with an excessive amount of archives.
Publ.Date : Mon, 29 Jun 2009 21:22:17 +0000
From SES San Jose 2009, a panel of Search marketing experts; BestOfTheWeb President Greg Hartnett , SiteLogic Director of Marketing Jennifer Laycock, Pole Position Marketing President Stoney deGeyter and Enquisite CEO Richard Zwicky, discuss hot topics including the Bing Yahoo deal, and Google Caffeine.
Publ.Date : Tue, 11 Aug 2009 23:58:29 +0000
Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google.
Publ.Date : Mon, 19 Oct 2009 22:01:51 +0000
Ross and John discusses some tips that you should follow when hiring a SEO company for service, plus they discuss Droid, the next wave of Android-powered smartphones will include free turn-by-turn navigation software powered by Google Maps and Google Street View.
Publ.Date : Mon, 02 Nov 2009 21:18:42 +0000
Ross and John discuss real time search and distinguishing it from time sensitive search based on when something happened, fresh content sensitive search meaning different search results based on the most recent data content and geo-spatial sensitive search based on the location of the user search for that content.
Publ.Date : Mon, 23 Nov 2009 23:08:10 +0000
Net Concept founder Stephan Spencer discusses SEO Testing, recent changes to recent PageRank Sculpting Changes and he gives his thoughts on the future of search.
Publ.Date : Mon, 31 Aug 2009 22:41:01 +0000
Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO.
Publ.Date : Mon, 15 Feb 2010 23:45:33 +0000
Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, including crawl stats and sitemaps as they overview the dashboard.
Publ.Date : Mon, 01 Jun 2009 20:21:24 +0000
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Attribution Management with Adam Goldberg of ClearSaleing talking about identifying, evaluating, and recommending the best attribution valuation practices and methodologies, plus he gives tips on detecting attribution problems.
Publ.Date : Tue, 23 Dec 2008 03:39:18 +0000
Guest Marty Weintraub discusses Black Hat PPC Tactics.
Publ.Date : Mon, 13 Apr 2009 22:11:13 +0000
In this special edition of PPC Rockstars, David Szetela takes the lead in a discussion about the state of PPC with a panel of PPC experts:
Publ.Date : Wed, 11 Feb 2009 19:34:53 +0000
Its the second Drunken PPC Roundtable from SES New York 2009.
Publ.Date : Wed, 25 Mar 2009 07:34:21 +0000
David offers a Live PPC Twitter forum for listeners to ask questions
Publ.Date : Mon, 16 Mar 2009 17:24:49 +0000
David speaks about Negative Keywords and Search Query Reports with Ken Jurina and Curtis Dueck from Epiar, plus learn how the reports can help to find keywords that you may be bidding on such as Google and their keyword research report.
Publ.Date : Tue, 02 Dec 2008 03:47:11 +0000
aimClear President Marty Weintraub gives his take on SMX East 2008 and then discusses Damage Control PR with PPC as he and David go over a case study they worked on that became Masterful PR through content PPC.
Publ.Date : Tue, 07 Oct 2008 04:05:02 +0000
Ad and Landing Page Clinic with Search marketing consultant John Lee of Hanapin Marketing joins David dissect two PPC campaigns. as they offer incisive critiques of ads, and landing pages using several examples from Breaking Point Systems
Publ.Date : Tue, 04 Nov 2008 03:59:27 +0000
Campaign Structure and Advertising Merchandising Trends with Chad Baldwin of Kenshoo as he discuses PPC campaign and ad group structure, plus trends in Advertising and Merchandising.
Publ.Date : Mon, 19 Jan 2009 19:25:34 +0000
Talking PPC Ads on Landing Pages with the author of Landing Page Optimization and Site Tuners CEO Tim Ash, and he and David critique an Orlando Luxury pet boarding site and a site called PersonalCanvasArt.
Publ.Date : Tue, 18 Nov 2008 03:53:48 +0000
Eli Goodman, Search Evangelist for comScore
Publ.Date : Mon, 05 Jan 2009 19:16:48 +0000
Discussing Negative Keywords with Matt van Wagner, as he discusses how they are the strong force behind PPC Campaigns, plus how to improve campaign performance, negative match types, keyword discovery and being selective about negatives.
Publ.Date : Mon, 22 Sep 2008 21:26:34 +0000
Click Forensics Founder Tom Cuthbert discusses Click Fraud and Click Quality, contextual advertising and advertising on content networks, and how more advertisers should use content networks more.
Publ.Date : Mon, 08 Sep 2008 21:32:07 +0000
Find out whether there’s a secret connection between natural and paid search
Publ.Date : Mon, 02 Mar 2009 22:11:34 +0000
High Resolution PPC Discussion with Craig Danuloff of Commerce 360 including describing those mysterious Google AdWords Impression Share reports and why you should pay very, very close attention to them
Publ.Date : Mon, 02 Feb 2009 19:30:56 +0000
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Mike Koehler, who develops social media strategies and writes on the topic for Revenews, discusses tools that can you help you with time you use in your social media mangement.
Publ.Date : Thu, 07 Jan 2010 17:51:32 +0000
Itay Paz gives us a preview of the Affilicon Conference being held in Israel.
Publ.Date : Thu, 14 May 2009 19:39:13 +0000
Kris Jones founder of Pepperjam,Pepperjam, which specializes in Pay Per Click , SEO, affiliate marketing, and online media planning and management ,speaks out about the launch of their next generation affiliate program.
Publ.Date : Fri, 08 Feb 2008 04:03:06 +0000
Performance Marketing Alliance Founder Rebecca Madigan and Matt Enders of MGECom discuss the vetoes made by California and Hawaii to the Amazon Advertising Tax.
Publ.Date : Fri, 03 Jul 2009 00:30:36 +0000
In the premiere Affiliate Marketing Insider, well known industry leader Linda Woods discusses the changing landscape of affiliate marketing with her guest, Chris Henger, Vice President of Affiliate Marketing for the DoubleClick Performics network. Chris and Linda cover a wide variety of topics including the top trends that will be important to affiliate marketing in 2008, how the balance of power is shifting from merchant/advertiser to publisher/affiliate, the importance of consumer driven content is to profitability, the changing business models that successful affiliate publishers are utilizing today as opposed to the past giants, and what kinds of tools and innovations that DoubleClick Performics are investing in and rolling out in 2008 to support the success of their publishers and advertisers.
Publ.Date : Fri, 25 Jan 2008 03:54:25 +0000
This edition of the Affiliate Marketing Insider podcast tackles one of the biggest challenges our industry faces – affiliate fraud. Affiliate fraud is to affiliate marketing what campaign finance reform is to politics – a nagging issue that everyone agrees is a problem but that has no real champions because the problem also benefits many of the people capable of bringing needed reform.
Publ.Date : Thu, 19 Nov 2009 23:43:08 +0000
Jim Kukral give his thoughts on his duties at Affiliate Summit West in Las Vegas including introducing Mahalo CEO Jason Calacanis, plus he discusses the latest tools in online marketing.
Publ.Date : Fri, 07 Mar 2008 04:52:53 +0000
Landing Page Optimization guru Tim Ash fills us in on his latest ventures, including his recent product launch by his company Site Tuners called Attention Wizard, as well as developing the program for the newly created Conversion conference.
Publ.Date : Fri, 29 Jan 2010 04:06:50 +0000
Linda Woods is back to discuss breaking news on Ebay Partner Network's announcement that Starting September 1st 2009 for all new publishers and October 1st 2009 for all existing publishers, eBay Partner Network will start paying for clicks sent to eBay sites. Guest is William Martin-Gill, Director of Internet Marketing for eBay.
Publ.Date : Thu, 20 Aug 2009 22:14:51 +0000
Jonathan Stefansky profiles Qoof, the first video commerce platform that maximizes the commerce potential of online video through a unique networking service that matches eTailer videos with web publishing channels.
Publ.Date : Thu, 20 Mar 2008 05:11:35 +0000
eBay Partners with Partner Centric as PartnerCentric has signed with Ebay to support the eBay Partner Network.
Publ.Date : Thu, 23 Apr 2009 20:04:35 +0000
Rachel Honoway, the VP of Marketing at AffiliateClassroom.com, discusses her long background in affiliate marketing and her newest role at AffiliateClassroom.com, a site devoted to the training and promotion of quality affiliate marketing. Their newest initiative includes the AC Certified program which is the first online certification program for the teaching and training of affiliate managers as a career.
Publ.Date : Fri, 22 Feb 2008 04:26:06 +0000
Rebecca Madigan, founder and executive director of the Performance Marketing Alliance discusses how the Performance Marketing Association is fighting Affiliate Tax.
Publ.Date : Fri, 25 Sep 2009 00:01:37 +0000
Discussion of California’s efforts to enact affiliate taxation legislation as Linda Woods discusses the affiliate tax issue with industry leaders David Lewis, Beth Kirsch and Peter Bordes.
Publ.Date : Thu, 09 Apr 2009 21:39:07 +0000
Chango.com founder and CEO Chris Sukornyk joins Linda Woods to discuss his newest venture for Affiliates to Monetize on Twitter, Tweetbucks.com.
Publ.Date : Thu, 11 Jun 2009 20:55:05 +0000
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Updated : Mon, 22 Feb 2010 23:12:03 +0000
Jonathan Mendez of Ramp Digital discusses the state of landing page optimization, optimizing for display ads and mobile devices. Find out more about his Bruce Springsteen obsession as well.
Publ.Date : Mon, 05 Oct 2009 19:28:37 +0000
Brooks Bell of Brooks Bell Interactive joins Tim to discuss the politics and practicality of Split Testing Large Companies, including traffic sources, and precautions. Brooks also discusses the balancing of creativity with conversion.
Publ.Date : Mon, 26 Oct 2009 17:40:20 +0000
Explore ways to make e-commerce catalogs more effective. Find out about why your technology platform may be costing you money. How to improve your product detail pages and checkout process with Lance Loveday, author of Web Design for ROI.
Publ.Date : Mon, 24 Aug 2009 21:17:38 +0000
Scott Brinker from Ion Interactive discusses post-click marketing, how to create a culture of testing within your company, and how to compete on cycle times by deploying landing page tests quickly.
Publ.Date : Mon, 23 Nov 2009 20:10:00 +0000
Web Analytics for More Effective Online Marketing with Avinash Kaushik, the author of Web Analytics and one of the world's foremost speakers in web analytics.
Publ.Date : Mon, 15 Jun 2009 22:22:48 +0000
Our company-centered views of our website are killing conversion rates. User experience strategist and designer Larry Marine walks us through common mistakes that Internet marketers make when designing user experiences.
Publ.Date : Mon, 22 Feb 2010 23:12:03 +0000
Copywriting and persuasion authority Brian Clark of CopyBlogger.com discusses age-old wisdom from the direct-response world that still holds true for Internet conversion improvement.
Publ.Date : Mon, 31 Aug 2009 22:34:05 +0000
Anne Holland, the founder of Marketing Sherpa and Which Test Won.com, tells us about Landing Page Testing, Compliance and involvement devices.
Publ.Date : Mon, 28 Sep 2009 19:59:07 +0000
Author, eMetrics Online Marketing Summit organizer, and co-founder of the Web Analytics association (WAA) Jim Sterne discusses the importance of Web analytics and its relationship to landing page optimization. There is no reason to dig into data that is not actionable. The only reason to measure something is to measure and improve it.
Publ.Date : Mon, 20 Apr 2009 22:07:52 +0000
Clix Marketing CEO David Szetela shares tips and tricks to help you convert content network traffic. Its very different than running a PPC campaign - so tune in to learn more.
Publ.Date : Mon, 18 Jan 2010 22:28:35 +0000
SEOmoz founder and President Gillian Muessig talks about how to get the conversion from search engine traffic.
Publ.Date : Mon, 01 Feb 2010 22:29:11 +0000
SLI-Systems CEO Shaun Ryan discusses innovative ways that site search can be used to increase conversion rates.
Publ.Date : Mon, 18 May 2009 21:00:16 +0000
Proper use of language and copy on a landing page, including the common mistakes that people make when writing for conversions.
Publ.Date : Mon, 16 Mar 2009 21:08:25 +0000
SiteSpect’s CEO Eric Hansen discusses their innovative non-intrusive landing page testing approach. By intercepting data from the Web server SiteSpect is able to redraw the page on the fly – reducing the need for I.T. support and avoiding adding JavaScript code to the page.
Publ.Date : Mon, 04 May 2009 18:50:02 +0000
Merging Direct Response Copywriting with SEO with Heather Lloyd Martin of Successworks. She tells us about the best ways to help make your copy more persuasive, and the effect that can occur with changing copy.
Publ.Date : Mon, 03 Aug 2009 22:22:12 +0000
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Delia Passi, a nationally recognized sales and marketing expert who is president and CEO of Medelia Inc., founder of WomenCertified and author of Winning the Toughest Customer: The Essential Guide to Selling to Women discusses what it takes to make a good first impression on women.
Publ.Date : Tue, 01 Sep 2009 21:01:46 +0000
Maria speaks with Aurora Toth, VP of Marketing for Country Inns and Suites, who discusses current trends in business travel market, and shares some new insights into women, business travel and how its not ALL work on the road.
Publ.Date : Tue, 17 Nov 2009 21:48:41 +0000
Lauren Wiener, SVP, Meredith Interactive for Meredith Corporation discusses the newly launched Meredith Women’s Network.
Publ.Date : Wed, 01 Apr 2009 03:54:06 +0000
Female Factor CEO Bridget Brennan discusses her new book "Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers".
Publ.Date : Tue, 30 Jun 2009 22:32:52 +0000
Aurelie Tu, founder of Studio Tu. Studio Tu is a multidisciplinary global shop that focuses on a multitude of solutions for clients – such as branding strategy, design, consumer and cultural insights. Aurelie comes from Nike, where she focused on the technology and design for the company’s accessories for women.
Publ.Date : Mon, 17 Aug 2009 17:17:41 +0000
Milton Pedraza, CEO of the Luxury Institute tells us about The Current State of the Luxury Industry, plus he discusses his recent white paper which lists 12 Rules for the 21st Century Luxury Enterprise, plus he tells us what luxury consumers will be purchasing this holiday.
Publ.Date : Tue, 06 Oct 2009 21:21:51 +0000
Marketing to Women in a Down Economy with Heidi Mausbach (Director of client services) Betsy Perez (Creative director) of She Hive.
Publ.Date : Tue, 14 Apr 2009 20:16:30 +0000
Andrea Learned talks about shifting from women “overdrive” into gender neutral. What does that mean and why your company should consider it.
Publ.Date : Wed, 20 May 2009 03:16:03 +0000
Guest is Tracy Chapman, co-author of the new book What Shes Not Telling You: Why Women Hide the Whole Truth and What Marketers Can Do About It, talks about the differences between women’s half truths or what they admit and whole truths or what they believe, do and buy.
Publ.Date : Tue, 01 Dec 2009 21:04:29 +0000
Becky Frankiewicz, VP Women's Portfolio Marketing at Frito-Lay North America discusses the company’s new campaign to launch their female focused product line-up through a campaign called “Only in a Woman’s World.”
Publ.Date : Tue, 16 Jun 2009 23:13:24 +0000
Mary Van Note and Beth Perro-Jarvis of Minneapolis-based marketing strategy firm Ginger, discuss their involvement in the U.S. State Departments program called Pathways to Prosperity to mentor women business owners in Latin America, Canada and the U.S. And the importance of opening female buying power overseas.
Publ.Date : Tue, 27 Oct 2009 21:42:47 +0000
Laura Fortner, SVP of marketing and insights for CafeMom …the largest online community for moms was on earlier this year to discuss CafeMom’s joint study called Digital Mom. Now she’s back, talking about women and gaming. Why are women becoming so core to online games?
Publ.Date : Tue, 14 Jul 2009 22:03:26 +0000
Gender Bending for Increased Market Share with Matthew Paprocki of Boombang.
Publ.Date : Tue, 05 May 2009 22:04:18 +0000
Nancy Lyons and Meghan Wilker of Clockwork Active Media Systems. They will talk about their female-friendly tech site GeekGirlsGuide.com. They give us a glimpse into making social networks an easier fit for both consumer and marketers.
Publ.Date : Tue, 28 Jul 2009 23:19:58 +0000
Cynthia Gordy, Washington Correspondent with ESSENCE magazine… The magazines first ever Washington Correspondent. She’s responsible for developing and maintaining key relationships with the Obama administration, the First Ladys staff and cabinet level officers along with covering issues of importance to the African American community. She writes a monthly column in the magazine and a daily [...]
Publ.Date : Tue, 15 Sep 2009 23:20:38 +0000
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